He writes in a shed.

At least, he does when it’s not too cold.

In fact, so committed is he to his shed, he named his freelance copywriting business around it: That Content Shed.

It’s a funny idea.

But it’s kind of genuine too. It’s got an authenticity to it, which I love.

And when you get to know Gareth Hancock (the man behind the shed) a bit more, you soon see that authenticity runs through everything he does.

It’s why I’m so pleased to have him as the guest in this season finale of The All Good Copy Podcast.

We talk about how he got into copywriting (by pure chance, really), what it’s like working in a pretty isolated part of the country (in terms of being away from London) and the influence music can have on your copywriting (did someone say Kate Bush).

It makes for a cracking episode and I hope you thoroughly enjoy it.

You can listen with the links here:

On iTunes.

On Spotify.

On Soundcloud.

And now on Acast too.


Gareth Hancock is a freelance copywriter and founder of That Content Shed. He is based in the North East of England. You can visit his website here.

Glenn Fisher is an author, speaker and copywriter. His first book, The Art of the Click, is an Amazon bestseller and is published by Harriman House. It’s available now on Amazon here.

Choose Yourself by James Altucher is available on Amazon here.

Poetry In eMotion by Scroobius Pip is available on Amazon here.

How To Be Invisible by Kate Bush is available on Amazon here.

That’s all for this series. But the good news is we’ll be back pretty soon with series two, which will feature ten brand new guests from around the creative industry.

I’m excited to have some amazing guests lined up and can’t wait to share the interviews with you. I’ll keep you posted on when series two will launch.

In the meantime, if you’ve missed an episode from the first series, please do check out the archive here.

And if you get a chance to leave a positive review of the podcast on iTunes – that would be greatly appreciated as it helps spread the word to more people.


Glenn Fisher is an author, copywriter, podcaster and speaker. After a number of years working in the local council, he left to become a copywriter and founded AllGoodCopy.com, a free online resource for direct response copywriters and marketers. For over a decade he worked with The Agora, a multi-million pound international financial publisher before leaving in 2018 to write freelance. His first book, The Art of the Click, has quickly become an Amazon bestseller and was shortlisted for the Business Book Awards. He is the host of the popular All Good Copy Podcast and regularly writes and consults for numerous businesses, brands and ad agencies. He lives happily with his partner Ruth and dog Pablo on the east coast of England.

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