Jane Evans became invisible.

It wasn’t that she got bit by a radioactive spider…

Joined the Fantastic Four…

Or teleported into some strange quantum realm.


She just got a bit older.

You see, my latest guest on The All Good Copy Podcast simply discovered that if you’re a woman over fifty in the creative industry…

You’ve got a problem.

We talk about just how big a problem it is and how Jane has launched the Uninvisibility project to help fight back against the biases so ingrained in the industry.

We also talk about how she gave Cate Blanchett her first job, why she hates the phrase millennial and why Barbara Nokes should be hailed as the queen of copywriting.

It was an absolute pleasure to talk with Jane and I hope you thoroughly enjoy the episode.

You can listen here:

Or you can listen on





Jane Evans is writer, speaker and campaigner and has spent many successful decades in the advertising industry, working in both London and Sydney. She is the founder of the Uninvisibility project, which aims to champion creative women over fifty. You can follow Jane on Twitter here.

Glenn Fisher is an author, copywriter, podcaster, and speaker. His first book, The Art of the Click is an Amazon bestseller and was shortlisted for the Business Book Awards 2019. It’s published by Harriman House and available now on Amazon here.

You can visit Jane’s website here.

You can find out more about the Uninvisability project here.

The Hero with a Thousand Faces by Joseph Campbell is available on Amazon here.

The Book of Laughter and Forgetting by Milan Kundera is available on Amazon here.

Understanding Comics by Scott McCloud is available on Amazon here.

Catch up on The All Good Copy Podcast here.

It would be immensely appreciated if you’d be able to take the time to share this episode with your friends and followers and help spread the word far and wide.

And of course, before I sign off, let me take this opportunity to wish you an absolutely cracking Christmas and I hope you have a very happy New Year.

P.S. Have you picked up a copy of my book, The Art of the Click, yet? Remember, if you forward me the order confirmation from Amazon, I’ll send you a special Swipe File Starter Kit bonus.

You can order a copy of the book right here.


Glenn Fisher is an author, copywriter, podcaster and speaker. After a number of years working in the local council, he left to become a copywriter and founded AllGoodCopy.com, a free online resource for direct response copywriters and marketers. For over a decade he worked with The Agora, a multi-million pound international financial publisher before leaving in 2018 to write freelance. His first book, The Art of the Click, has quickly become an Amazon bestseller and was shortlisted for the Business Book Awards. He is the host of the popular All Good Copy Podcast and regularly writes and consults for numerous businesses, brands and ad agencies. He lives happily with his partner Ruth and dog Pablo on the east coast of England.

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