As always, I’ve got a mixed bag of recommendations on the reading list for you this month. We’ve got a biography of a recognised genius, a book of general copywriting advice and a detective novel set in Istanbul. See what I mean about a mixed bag? Hopefully you’ll choose to read one or two. Unless, […]
Tag Archives: Steve Jobs
*Sigh* A list of books? Really? I know the feeling. Almost every time you see one it’s the usual suspects. Ogilvy on Advertising. Influence by Ciladini. A bit of Hemingway to prove you’re cultured. Don’t get me wrong. All those books and authors are great and you should read them. But there is absolutely no need for me to outline my thoughts on them. Instead, […]