Rory Sutherland talks behavioural economics, why the opposite of a good idea can also be a good idea and why everyone should own an air fryer…
Everyone’s favourite Australian marketing satirist, Ryan Wallman (aka Dr Draper) shares his thoughts on copywriting and more…
My mind is a mess. I mean, literally, a mess. There are too many ideas in there. Bits and bobs…
If you’re a copywriter wondering which books you should ask for this Christmas, or if you’re searching for the best books to buy…
We drop straight in this week to a brief chat I had over the bank holiday weekend with copywriter, networker-extraordinaire…
Where did the 30-day trial period come from? Seriously – if you know, please comment below and tell me. If…
Another copywriter has been amusing my girlfriend! But it’s OK. There’s nothing dodgy going on. In fact, if you’ve ever…
A somewhat crime-heavy reading list this month! But that’s the thing with many crime novels: they’re often such easy reads…
Hello! Just wanted to post a quick note from my travels, which I’ll hopefully follow with some extended thoughts soon.…
A free report for you here, which will hopefully provide a lot of insight into the world of copywriting. I’ve collected…