6.30am – Wake up in hotel in Walthamstow, briefly wonder where I am. Remember I’m in London for meetings. Driving…
You know that feeling when you read something you agree with and you start nodding? Even though you’re just reading…
Let’s take a field trip… Indeed, I’m editing this following a field trip of my own to Delray Beach, Florida.…
‘When we tell stories about creativity…we neglect to mention those days when we wanted to quit, when we believed that…
I often compare writing a successful direct-response sales letter to passing your driving test… Providing you don’t make any major…
I’ve had a lot of emails from people asking which copywriting products I think are worth the money… It’s difficult.…