Alexander McQueen was a marketing genius because he understood a fundamental truth about how to engage people…
In the latest episode of the podcast, I talk to a copywriter who specialises in health and raise a few controversial issues. Find out more…
Andrew Nattan of 603 Copywriting and Hampson Nattan Williams explains why he doesn’t like Hemingway…
Email marketing is something every copywriter needs a good grasp of. That’s why I invited expert Jenna Tiffany to share her thoughts.
Vikki Ross is a nice person. Chances are you know that already as she’s an absolute star in the industry. Listen to her chat here.
What’s the single most useful word for a copywriter? Free? You? And? Find out which gets my vote….
Well, it’s a pleasure to find you here in 2019.How are you getting on? Liking the place, or not too…
It’s not everyday you’re able to chat to a legend of the direct marketing world… But on the day I…
“A rose by any other name would smell as sweet.” So wrote old Bill Shakes, the frilly-collared play-dude. I’m not…
It’s the early 1900s. You’re in Paris. Specifically, you’re in Gertrude Stein’s home at 27 Rue de Fleurus. On the…